Digital Magazine Ad Specs
For all ad types - a mockup or layout guide must be supplied as reference, unless we are responsible for creating the ad from scratch.
For all ad types the following file types can be supplied: Layered Photoshop PSD with embedded smart objects (ideal) however depending on the creative a Jpeg, PNG, SVG, Ai, EPS and PDF may be acceptable too. All fonts used should accompany the files All video types should be supplied in the following format 1920x1080, 30fps max in MP4 format or as a hosted video.
Full page Adverts:
The elements supplied are the same for all full page advert types. Supply elements in layered PSD format with all elements such a logos embedded into the file via smart objects. Any fonts used should also accompany the file. Ie Logos would link to vector versions. Guidance layouts in landscape and portrait can be supplied (although the nature of a responsive Ad will require adaption and will not match exactly). Can include video as a background (for Desktop versions only). For Tablet and Mobile you could either supply a static PDF or JPG or we can create a static reinterpretation of the advert from the elements provided. Full Screen Ad / Desktop: Ratio 16:9 - Maximum file size - 3840px × 2160px (minimum 1920px x 1080px) Full Screen Ad / Mobile & Tablet: Ratio 9:16 - Maximum file size - 2160px × 3840px (minimum 1080px x 1920px)
Half page Adverts:
Desktop: Ratio 32:9 - Maximum file size - 3840px × 1080px (minimum 1920px x 540px) Mobile & Tablet: Ratio 1:1 - Maximum file size - 2160 × 2160 (minimum 1080px x 1080)
Billboard Advert:
Desktop & Tablet: 1940px x 500px Mobile: 600px x 500px
Classified Advert:
Desktop, Tablet & Mobile: 600px x 500px